Is Constant Contact better than Kit?

It depends on your needs. Constant Contact is best for local businesses and nonprofits that want simple email campaigns with phone support. Kit is best for creators building an audience who want the most generous free plan with simple but powerful automation. Constant Contact has a free tier, while Kit has a free tier.

Is Constant Contact free?

Yes, Constant Contact offers a free plan: No free plan (60-day trial). Paid plans start at Lite $12/mo.

Constant Contact vs Kit — Which One Wins?

TLDR

Pick Constant Contact if: Local businesses and nonprofits that want simple email campaigns with phone support

Pick Kit if: Creators building an audience who want the most generous free plan with simple but powerful automation

Our take: Constant Contact for simplicity, Kit for power users.

	Constant Contact	Kit
Pricing	No free plan (60-day trial) \| Lite $12/mo	Free for up to 10,000 subscribers \| Creator $25/mo
Features	Email templates (200+), Social media posting, Event marketing, Surveys and polls, SMS marketing (Premium)	Visual automation builder, Creator-focused landing pages, Commerce and tip jars, Subscriber tagging system, Sponsor network for monetization
Best for	Local businesses and nonprofits that want simple email campaigns with phone support	Creators building an audience who want the most generous free plan with simple but powerful automation
Learning Curve	Easy	Easy

The Real Difference

Both offer free tiers, so the real question is what you get when you start paying.

Constant Contact stands out with Email templates (200+) and Social media posting. Kit counters with Visual automation builder and Creator-focused landing pages.

Constant Contact's Achilles heel: automation is basic compared to activecampaign — no conditional logic or advanced branching on lower tiers. Kit's: email editor is intentionally plain — if you want beautiful html templates, you’ll be disappointed. Pick whichever weakness you can live with.

Bottom Line

If you value email templates (200+) and local businesses and nonprofits, go with Constant Contact. If creators building an audience matters more, Kit is your pick. Neither is a bad choice — but one will fit your workflow better.

Frequently Asked Questions

Constant Contact's standout features are Email templates (200+) and Social media posting. Kit excels at Visual automation builder and Creator-focused landing pages. The biggest tradeoff: Constant Contact's weakness is automation is basic compared to activecampaign — no conditional logic or advanced branching on lower tiers, while Kit's is email editor is intentionally plain — if you want beautiful html templates, you’ll be disappointed.

See all Constant Contact alternatives See all Kit alternatives

Constant Contact vs Kit — Which One Wins?

The Real Difference

Bottom Line

Frequently Asked Questions

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