Constant Contact vs Drip — Which One Wins?
Pick Constant Contact if: Local businesses and nonprofits that want simple email campaigns with phone support
Pick Drip if: E-commerce brands that want email automation laser-focused on driving repeat purchases and revenue
Our take: Constant Contact is easier to pick up, but Drip is more powerful long-term.
| Constant Contact | Drip | |
|---|---|---|
| Pricing | No free plan (60-day trial) | Lite $12/mo | $39/mo (up to 2,500 contacts) |
| Features | Email templates (200+), Social media posting, Event marketing, Surveys and polls, SMS marketing (Premium) | E-commerce focused automations, Revenue attribution, Behavior-based segmentation, Visual workflow builder, Shopify and WooCommerce integrations |
| Best for | Local businesses and nonprofits that want simple email campaigns with phone support | E-commerce brands that want email automation laser-focused on driving repeat purchases and revenue |
| Learning Curve | Easy | Medium |
The Real Difference
Constant Contact offers a free tier while Drip doesn't — that matters if you're bootstrapping.
Constant Contact stands out with Email templates (200+) and Social media posting. Drip counters with E-commerce focused automations and Revenue attribution.
Constant Contact's Achilles heel: automation is basic compared to activecampaign — no conditional logic or advanced branching on lower tiers. Drip's: no free plan and starts at $39/mo — expensive for small stores that are just getting started. Pick whichever weakness you can live with.
Bottom Line
If you value email templates (200+) and local businesses and nonprofits, go with Constant Contact. If e-commerce brands that want matters more, Drip is your pick. Neither is a bad choice — but one will fit your workflow better.
Frequently Asked Questions
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