Close vs Insightly — Which One Wins?
Pick Close if: Inside sales teams that live on the phone and want calling built directly into their CRM
Pick Insightly if: Small businesses that want CRM and project delivery in one tool without buying two subscriptions
Our take: Close is easier to pick up, but Insightly is more powerful long-term.
| Close | Insightly | |
|---|---|---|
| Pricing | Startup $49/user/mo | Free for up to 2 users | Plus $29/user/mo |
| Features | Built-in calling and SMS, Email sequences, Pipeline and activity reporting, Smart Views for filtering, Predictive dialer | Project management post-sale, Relationship linking, Custom dashboards, Workflow automation, AppConnect integrations |
| Best for | Inside sales teams that live on the phone and want calling built directly into their CRM | Small businesses that want CRM and project delivery in one tool without buying two subscriptions |
| Learning Curve | Easy | Medium |
The Real Difference
Insightly has a free plan; Close doesn't. Budget-conscious? That's your answer.
Close stands out with Built-in calling and SMS and Email sequences. Insightly counters with Project management post-sale and Relationship linking.
Close's Achilles heel: no free plan and expensive entry point — $49/user/mo is steep for early-stage startups. Insightly's: the ui feels like 2015 — functional but clunky, and reporting takes too many clicks. Pick whichever weakness you can live with.
Bottom Line
If you value built-in calling and sms and inside sales teams that, go with Close. If small businesses that want matters more, Insightly is your pick. Neither is a bad choice — but one will fit your workflow better.