Beste Email Marketing für Small Business in 2026

Top-Empfehlung

MailerLiteMailerLite ist der Sweet Spot aus Einfachheit, Features und Preis, den Kleinunternehmer tatsaechlich brauchen.

Preis: Free up to 1,000 subs / $10/mo

Top-Empfehlung
1

MailerLite

Free up to 1,000 subs / $10/mo

Simple email marketing that a non-technical owner can run

Warum es passt

Clean interface means you can set up a newsletter in 20 minutes without reading documentation

K.O.-Kriterium

Limited ecommerce integrations compared to Mailchimp or Drip

2

Brevo

Free / $9/mo

Affordable all-in-one for email, SMS, and transactional messages

Warum es passt

Send appointment reminders, order confirmations, and marketing emails from one tool

K.O.-Kriterium

Email templates are less polished than MailerLite or Flodesk

3

Constant Contact

$12/mo for 500 contacts

Email marketing built for local businesses and events

Warum es passt

Event management features and local business templates are genuinely useful for brick-and-mortar

K.O.-Kriterium

Expensive relative to features once you compare it to MailerLite or Brevo

4

Mailchimp

Free up to 500 subs / $13/mo

The name everyone knows with integrations everywhere

Warum es passt

Your POS system, booking software, and website builder probably already integrate with it

K.O.-Kriterium

Pricing escalates fast and they charge for unsubscribed contacts unless you manually clean

5

Flodesk

$38/mo flat

Gorgeous emails that make your small business look like a big brand

Warum es passt

Flat pricing means growing your list never increases your bill

K.O.-Kriterium

No free tier and limited automation for the price

Unsere Bewertungskriterien

  • Jeder kann im Drag-and-Drop-Editor ohne Schulung eine professionelle E-Mail bauen
  • Der Growing Plan bei $10/month fuer 1.000 Subscriber umfasst Automation, Landing Pages und kein MailerLite-Branding
  • Vorgefertigte Templates fuer Ankuendigungen, Promotions und Newsletter decken 90 Prozent der Anwendungsfaelle kleiner Unternehmen ab

Finger weg

ActiveCampaignToo complex for small businesses that just need to send a weekly newsletter
DripEcommerce-focused pricing and features that most small businesses will never use

Häufig gestellte Fragen

Email Marketing — Alle ansehen