Beste Email Marketing für Startups in 2026

Top-Empfehlung

Brevo — Brevo gibt Startups E-Mail plus transaktionale Nachrichten plus CRM in einem bezahlbaren Paket, sodass du es nicht in sechs Monaten rauswachsen wirst.

Preis: Free / $9/mo (Starter)

Top-Empfehlung
1

Brevo

Free / $9/mo (Starter)

Email plus CRM plus chat in one platform without enterprise pricing

Warum es passt

Combines email, SMS, WhatsApp, and a basic CRM so you do not need five different tools

K.O.-Kriterium

Advanced reporting requires the $18/mo Business plan

2

ConvertKit

Free up to 10,000 subs / $29/mo

Creator-first email with powerful tagging and segmentation

Warum es passt

Visual automation builder is best in class for complex onboarding and nurture funnels

K.O.-Kriterium

No built-in CRM means you still need a separate tool for sales pipeline

3

ActiveCampaign

$19/mo for 1,000 contacts

Marketing automation that bridges the gap to CRM

Warum es passt

Best automation engine in this price range with lead scoring and deal pipelines built in

K.O.-Kriterium

No free tier and the interface has a learning curve

4

MailerLite

Free up to 1,000 subs / $10/mo

Ship email campaigns fast without overthinking it

Warum es passt

Fastest time-to-first-campaign of any tool on this list

K.O.-Kriterium

Automation depth plateaus quickly as your funnels get complex

5

Mailchimp

Free up to 500 subs / $13/mo

The email tool every integration already supports

Warum es passt

Connects to literally every SaaS tool, CMS, and CRM via native integrations

K.O.-Kriterium

Pricing jumps aggressively and the free tier is now nearly useless at 500 contacts

Unsere Bewertungskriterien

  • ✓All-in-one-Plattform deckt Marketing-E-Mail, transaktionale E-Mail, SMS und WhatsApp von Tag eins ab
  • ✓API-first-Design integriert sich sauber mit Custom Apps, Zapier und allen grossen Plattformen
  • ✓Bezahlung nach E-Mail-Volumen bedeutet, dass eine grosse Kontaktliste dich nicht ruiniert wie Modelle mit Preis pro Subscriber

Finger weg

Constant Contact — Overpriced for what you get and the automation is basic compared to ActiveCampaign
Drip — Great for ecommerce but overkill and expensive for SaaS or service startups

Häufig gestellte Fragen

Email Marketing — Alle ansehen