Brevo vs Constant Contact——哪个更胜一筹？
选 Brevo，如果你: 想在一个平价平台上搞定邮件、短信和WhatsApp营销的企业
选 Constant Contact，如果你: 想要简单邮件营销加电话客服支持的本地商家和非营利组织
我们的看法: Brevo for simplicity, Constant Contact for power users.
| Brevo | Constant Contact | |
|---|---|---|
| 价格 | Free with 300 emails/day | Starter $25/mo (20K emails) | No free plan (60-day trial) | Lite $12/mo |
| 功能 | Email and SMS marketing, Marketing automation, Transactional emails, CRM included, WhatsApp campaigns | Email templates (200+), Social media posting, Event marketing, Surveys and polls, SMS marketing (Premium) |
| 最适合 | Businesses that want email, SMS, and WhatsApp marketing in one affordable platform | Local businesses and nonprofits that want simple email campaigns with phone support |
| 学习曲线 | 中等 | 简单 |
真正的区别
Both offer free tiers, so the real question is what you get when you start paying.
Brevo stands out with Transactional emails and CRM included. Constant Contact counters with Social media posting and Event marketing.
Brevo's Achilles heel: email builder is clunky compared to mailchimp — templates feel dated and the drag-and-drop editor has quirks. Constant Contact's: automation is basic compared to activecampaign — no conditional logic or advanced branching on lower tiers. Pick whichever weakness you can live with.
最终结论
If you value transactional emails and 想在一个平价平台上搞定邮件、短信和whatsapp营销的企业, go with Brevo. If 想要简单邮件营销加电话客服支持的本地商家和非营利组织 matters more, Constant Contact is your pick. Neither is a bad choice — but one will fit your workflow better.