Beehiiv vs MailerLite——哪个更胜一筹？
选 Beehiiv，如果你: 想从第一天就靠内置广告和推荐计划变现的Newsletter创作者
选 MailerLite，如果你: 想要干净的邮件营销、慷慨的免费计划且没有臃肿功能的创作者和小企业
我们的看法: Beehiiv for simplicity, MailerLite for power users.
| Beehiiv | MailerLite | |
|---|---|---|
| 价格 | Free for up to 2,500 subscribers | Scale $39/mo | Free for up to 1,000 subscribers | Growing Business $10/mo |
| 功能 | Newsletter-first platform, Built-in ad network, Referral program engine, Website and landing pages, Advanced analytics and UTM tracking | Drag-and-drop editor, Website and blog builder, Paid newsletter subscriptions, Automation workflows, A/B testing |
| 最适合 | Newsletter creators who want to monetize from day one with built-in ads and referral programs | Creators and small businesses who want clean email marketing with a generous free plan and no bloat |
| 学习曲线 | 简单 | 简单 |
真正的区别
Both offer free tiers, so the real question is what you get when you start paying.
Beehiiv stands out with Newsletter-first platform and Built-in ad network. MailerLite counters with Drag-and-drop editor and Paid newsletter subscriptions.
Beehiiv's Achilles heel: focused on newsletters only — if you need full marketing automation or e-commerce flows, look elsewhere. MailerLite's: advanced segmentation and reporting lag behind activecampaign — not built for complex marketing ops. Pick whichever weakness you can live with.
最终结论
If you value newsletter-first platform and 想从第一天就靠内置广告和推荐计划变现的newsletter创作者, go with Beehiiv. If 想要干净的邮件营销、慷慨的免费计划且没有臃肿功能的创作者和小企业 matters more, MailerLite is your pick. Neither is a bad choice — but one will fit your workflow better.