Drip vs Mailchimp——どっちが優秀？
Dripを選ぶべき人: リピート購入と売上にレーザーフォーカスしたメール自動化が欲しいECブランド
Mailchimpを選ぶべき人: メールマーケティングを始めたい小規模ビジネスで、オールインワンプラットフォームが欲しい人向け
私たちの見解: Drip for simplicity, Mailchimp for power users.
| Drip | Mailchimp | |
|---|---|---|
| 料金 | $39/mo (up to 2,500 contacts) | Free up to 500 contacts and 1,000 sends/mo | Essentials $13/mo |
| 機能 | E-commerce focused automations, Revenue attribution, Behavior-based segmentation, Visual workflow builder, Shopify and WooCommerce integrations | Email campaigns and automation, Landing pages, Audience segmentation, A/B testing, Customer journey builder |
| こんな人に最適 | E-commerce brands that want email automation laser-focused on driving repeat purchases and revenue | Small businesses starting with email marketing who want an all-in-one platform |
| 学習コスト | 普通 | 簡単 |
本当の違い
Mailchimp has a free plan; Drip doesn't. Budget-conscious? That's your answer.
Drip stands out with E-commerce focused automations and Revenue attribution. Mailchimp counters with Email campaigns and automation and Landing pages.
Drip's Achilles heel: no free plan and starts at $39/mo — expensive for small stores that are just getting started. Mailchimp's: gets expensive fast as your list grows — 10k contacts costs $100+/mo and automation is limited on lower tiers. Pick whichever weakness you can live with.
結論
If you value e-commerce focused automations and リピート購入と売上にレーザーフォーカスしたメール自動化が欲しいecブランド, go with Drip. If メールマーケティングを始めたい小規模ビジネスで、オールインワンプラットフォームが欲しい人向け matters more, Mailchimp is your pick. Neither is a bad choice — but one will fit your workflow better.