Brevo vs MailerLite——どっちが優秀？
Brevoを選ぶべき人: メール、SMS、WhatsAppマーケティングを手頃な1つのプラットフォームでやりたい企業向け
MailerLiteを選ぶべき人: クリーンなメールマーケティングと太っ腹なFreeプラン、余計な機能なしが欲しいクリエイターや小規模ビジネス
私たちの見解: Brevo for simplicity, MailerLite for power users.
| Brevo | MailerLite | |
|---|---|---|
| 料金 | Free with 300 emails/day | Starter $25/mo (20K emails) | Free for up to 1,000 subscribers | Growing Business $10/mo |
| 機能 | Email and SMS marketing, Marketing automation, Transactional emails, CRM included, WhatsApp campaigns | Drag-and-drop editor, Website and blog builder, Paid newsletter subscriptions, Automation workflows, A/B testing |
| こんな人に最適 | Businesses that want email, SMS, and WhatsApp marketing in one affordable platform | Creators and small businesses who want clean email marketing with a generous free plan and no bloat |
| 学習コスト | 普通 | 簡単 |
本当の違い
Both offer free tiers, so the real question is what you get when you start paying.
Brevo stands out with Email and SMS marketing and Marketing automation. MailerLite counters with Drag-and-drop editor and Website and blog builder.
Brevo's Achilles heel: email builder is clunky compared to mailchimp — templates feel dated and the drag-and-drop editor has quirks. MailerLite's: advanced segmentation and reporting lag behind activecampaign — not built for complex marketing ops. Pick whichever weakness you can live with.
結論
If you value email and sms marketing and メール、sms、whatsappマーケティングを手頃な1つのプラットフォームでやりたい企業向け, go with Brevo. If クリーンなメールマーケティングと太っ腹なfreeプラン、余計な機能なしが欲しいクリエイターや小規模ビジネス matters more, MailerLite is your pick. Neither is a bad choice — but one will fit your workflow better.