Brevo vs Drip——どっちが優秀？
Brevoを選ぶべき人: メール、SMS、WhatsAppマーケティングを手頃な1つのプラットフォームでやりたい企業向け
Dripを選ぶべき人: リピート購入と売上にレーザーフォーカスしたメール自動化が欲しいECブランド
私たちの見解: Brevo for simplicity, Drip for power users.
| Brevo | Drip | |
|---|---|---|
| 料金 | Free with 300 emails/day | Starter $25/mo (20K emails) | $39/mo (up to 2,500 contacts) |
| 機能 | Email and SMS marketing, Marketing automation, Transactional emails, CRM included, WhatsApp campaigns | E-commerce focused automations, Revenue attribution, Behavior-based segmentation, Visual workflow builder, Shopify and WooCommerce integrations |
| こんな人に最適 | Businesses that want email, SMS, and WhatsApp marketing in one affordable platform | E-commerce brands that want email automation laser-focused on driving repeat purchases and revenue |
| 学習コスト | 普通 | 普通 |
本当の違い
Brevo offers a free tier while Drip doesn't — that matters if you're bootstrapping.
Brevo stands out with Email and SMS marketing and Marketing automation. Drip counters with E-commerce focused automations and Revenue attribution.
Brevo's Achilles heel: email builder is clunky compared to mailchimp — templates feel dated and the drag-and-drop editor has quirks. Drip's: no free plan and starts at $39/mo — expensive for small stores that are just getting started. Pick whichever weakness you can live with.
結論
If you value email and sms marketing and メール、sms、whatsappマーケティングを手頃な1つのプラットフォームでやりたい企業向け, go with Brevo. If リピート購入と売上にレーザーフォーカスしたメール自動化が欲しいecブランド matters more, Drip is your pick. Neither is a bad choice — but one will fit your workflow better.