Brevo vs Constant Contact——どっちが優秀？
Brevoを選ぶべき人: メール、SMS、WhatsAppマーケティングを手頃な1つのプラットフォームでやりたい企業向け
Constant Contactを選ぶべき人: シンプルなメールキャンペーンと電話サポートが欲しい地元ビジネスやNPO向け
私たちの見解: Brevo for simplicity, Constant Contact for power users.
| Brevo | Constant Contact | |
|---|---|---|
| 料金 | Free with 300 emails/day | Starter $25/mo (20K emails) | No free plan (60-day trial) | Lite $12/mo |
| 機能 | Email and SMS marketing, Marketing automation, Transactional emails, CRM included, WhatsApp campaigns | Email templates (200+), Social media posting, Event marketing, Surveys and polls, SMS marketing (Premium) |
| こんな人に最適 | Businesses that want email, SMS, and WhatsApp marketing in one affordable platform | Local businesses and nonprofits that want simple email campaigns with phone support |
| 学習コスト | 普通 | 簡単 |
本当の違い
Both offer free tiers, so the real question is what you get when you start paying.
Brevo stands out with Transactional emails and CRM included. Constant Contact counters with Social media posting and Event marketing.
Brevo's Achilles heel: email builder is clunky compared to mailchimp — templates feel dated and the drag-and-drop editor has quirks. Constant Contact's: automation is basic compared to activecampaign — no conditional logic or advanced branching on lower tiers. Pick whichever weakness you can live with.
結論
If you value transactional emails and メール、sms、whatsappマーケティングを手頃な1つのプラットフォームでやりたい企業向け, go with Brevo. If シンプルなメールキャンペーンと電話サポートが欲しい地元ビジネスやnpo向け matters more, Constant Contact is your pick. Neither is a bad choice — but one will fit your workflow better.