Brevo vs ConvertKit — Lequel l'emporte ?
Choisissez Brevo si: Les entreprises qui veulent email, SMS et WhatsApp marketing dans une plateforme abordable
Choisissez ConvertKit si: Les créateurs, blogueurs et auteurs de newsletters qui veulent une automatisation simple qui marche, point
Notre avis: Brevo for simplicity, ConvertKit for power users.
| Brevo | ConvertKit | |
|---|---|---|
| Tarifs | Free with 300 emails/day | Starter $25/mo (20K emails) | Free up to 10,000 subscribers (limited features) | Creator $25/mo (300 subs) |
| Fonctionnalités | Email and SMS marketing, Marketing automation, Transactional emails, CRM included, WhatsApp campaigns | Visual automation builder, Subscriber tagging, Landing pages and forms, Creator Network for growth, Digital product sales |
| Idéal pour | Businesses that want email, SMS, and WhatsApp marketing in one affordable platform | Creators, bloggers, and newsletter writers who want simple automation that just works |
| Courbe d'apprentissage | Moyen | Facile |
La vraie différence
Both offer free tiers, so the real question is what you get when you start paying.
Brevo stands out with Email and SMS marketing and Marketing automation. ConvertKit counters with Visual automation builder and Subscriber tagging.
Brevo's Achilles heel: email builder is clunky compared to mailchimp — templates feel dated and the drag-and-drop editor has quirks. ConvertKit's: email template design is intentionally minimal — if you want pixel-perfect branded emails, look elsewhere. Pick whichever weakness you can live with.
Le verdict
If you value email and sms marketing and les entreprises qui veulent, go with Brevo. If les créateurs, blogueurs et matters more, ConvertKit is your pick. Neither is a bad choice — but one will fit your workflow better.