Beehiiv vs Brevo — ¿Cuál gana?
Elige Beehiiv si: Creadores de newsletters que quieren monetizar desde el día uno con ads y programas de referidos integrados
Elige Brevo si: Empresas que quieren marketing por email, SMS y WhatsApp en una plataforma asequible
Nuestra opinión: Beehiiv is easier to pick up, but Brevo is more powerful long-term.
| Beehiiv | Brevo | |
|---|---|---|
| Precios | Free for up to 2,500 subscribers | Scale $39/mo | Free with 300 emails/day | Starter $25/mo (20K emails) |
| Funciones | Newsletter-first platform, Built-in ad network, Referral program engine, Website and landing pages, Advanced analytics and UTM tracking | Email and SMS marketing, Marketing automation, Transactional emails, CRM included, WhatsApp campaigns |
| Ideal para | Newsletter creators who want to monetize from day one with built-in ads and referral programs | Businesses that want email, SMS, and WhatsApp marketing in one affordable platform |
| Curva de aprendizaje | Fácil | Intermedio |
La verdadera diferencia
Both offer free tiers, so the real question is what you get when you start paying.
Beehiiv stands out with Newsletter-first platform and Built-in ad network. Brevo counters with Email and SMS marketing and Marketing automation.
Beehiiv's Achilles heel: focused on newsletters only — if you need full marketing automation or e-commerce flows, look elsewhere. Brevo's: email builder is clunky compared to mailchimp — templates feel dated and the drag-and-drop editor has quirks. Pick whichever weakness you can live with.
Conclusión
If you value newsletter-first platform and creadores de newsletters que, go with Beehiiv. If empresas que quieren marketing matters more, Brevo is your pick. Neither is a bad choice — but one will fit your workflow better.