Mejores Website Builder para Small Business en 2026

Elección #1

SquarespaceSquarespace les da a las pequeñas empresas un sitio web pulido y profesional con reservas, e-commerce y email marketing todo en una sola suscripción.

Precio: $16/mo Personal / $23/mo Business / $28/mo Commerce Basic

Elección #1
1

Squarespace

$16/mo Personal / $23/mo Business / $28/mo Commerce Basic

Professional templates, built-in booking, and e-commerce for local businesses.

Por qué encaja

Squarespace handles your website, online store, appointment booking, and email marketing in one subscription.

Punto en contra

Limited third-party integrations; if you need specific industry tools, WordPress has more options.

2

Wix

$17/mo Light / $29/mo Core / $36/mo Business

800+ templates for every business type with drag-and-drop simplicity.

Por qué encaja

Industry-specific templates (restaurants, salons, gyms, shops) get small businesses online with proper functionality fast.

Punto en contra

Can't switch templates after publishing without rebuilding; choose carefully upfront.

3

WordPress

Free (self-hosted) / hosting from $3-10/mo

Powers 43% of the web; the most flexible and extensible website platform.

Por qué encaja

With the right theme and plugins, WordPress can do literally anything: store, bookings, courses, memberships, directories.

Punto en contra

Requires ongoing maintenance (updates, security, backups); small business owners don't want to manage this.

4

Shopify

$39/mo Basic / $105/mo Shopify / $399/mo Advanced

The standard for small businesses that sell physical or digital products.

Por qué encaja

If selling products is your primary business, Shopify's inventory management, shipping, and POS integration are unmatched.

Punto en contra

Expensive for a business that mainly needs a website with a small shop; $39/mo just for a few products is steep.

5

Hostinger Builder

$3/mo (includes hosting + builder)

AI-powered website builder at an unbeatable price point.

Por qué encaja

At $3/mo including hosting, it's the most affordable way for a small business to get a professional website live.

Punto en contra

Fewer templates and less flexibility than Squarespace or Wix; you get what you pay for.

Qué evaluamos

  • Squarespace Scheduling permite que negocios de servicios acepten citas directamente desde su sitio web sin una herramienta de reservas separada
  • El plan Commerce agrega una tienda en línea completa con gestión de inventario, etiquetas de envío y recuperación de carritos abandonados
  • Campañas de email integradas significan que puedes enviar promociones a clientes sin pagar por una herramienta de email marketing separada

Evita estos

WebflowToo complex for small business owners who just want to update their hours and menu.
GhostA blogging platform, not a business website builder; missing booking, e-commerce, and contact forms.

Preguntas frecuentes

Website Builder — Ver todo