Kit vs MailerLite — Wer gewinnt?
Wähle Kit, wenn: Creator, die eine Audience aufbauen und den großzügigsten Free-Plan mit simpler, aber mächtiger Automation wollen
Wähle MailerLite, wenn: Creator und kleine Unternehmen, die cleanes E-Mail-Marketing mit großzügigem Free-Plan ohne Bloat wollen
Unsere Einschätzung: Kit for simplicity, MailerLite for power users.
| Kit | MailerLite | |
|---|---|---|
| Preise | Free for up to 10,000 subscribers | Creator $25/mo | Free for up to 1,000 subscribers | Growing Business $10/mo |
| Funktionen | Visual automation builder, Creator-focused landing pages, Commerce and tip jars, Subscriber tagging system, Sponsor network for monetization | Drag-and-drop editor, Website and blog builder, Paid newsletter subscriptions, Automation workflows, A/B testing |
| Am besten für | Creators building an audience who want the most generous free plan with simple but powerful automation | Creators and small businesses who want clean email marketing with a generous free plan and no bloat |
| Lernkurve | Einfach | Einfach |
Der wahre Unterschied
Both offer free tiers, so the real question is what you get when you start paying.
Kit stands out with Visual automation builder and Creator-focused landing pages. MailerLite counters with Drag-and-drop editor and Website and blog builder.
Kit's Achilles heel: email editor is intentionally plain — if you want beautiful html templates, you’ll be disappointed. MailerLite's: advanced segmentation and reporting lag behind activecampaign — not built for complex marketing ops. Pick whichever weakness you can live with.
Fazit
If you value visual automation builder and creator, die eine audience, go with Kit. If creator und kleine unternehmen, matters more, MailerLite is your pick. Neither is a bad choice — but one will fit your workflow better.