Drip vs MailerLite — Wer gewinnt?
Wähle Drip, wenn: E-Commerce-Brands, die E-Mail-Automation mit Laser-Fokus auf Wiederkäufe und Umsatz wollen
Wähle MailerLite, wenn: Creator und kleine Unternehmen, die cleanes E-Mail-Marketing mit großzügigem Free-Plan ohne Bloat wollen
Unsere Einschätzung: Drip for simplicity, MailerLite for power users.
| Drip | MailerLite | |
|---|---|---|
| Preise | $39/mo (up to 2,500 contacts) | Free for up to 1,000 subscribers | Growing Business $10/mo |
| Funktionen | E-commerce focused automations, Revenue attribution, Behavior-based segmentation, Visual workflow builder, Shopify and WooCommerce integrations | Drag-and-drop editor, Website and blog builder, Paid newsletter subscriptions, Automation workflows, A/B testing |
| Am besten für | E-commerce brands that want email automation laser-focused on driving repeat purchases and revenue | Creators and small businesses who want clean email marketing with a generous free plan and no bloat |
| Lernkurve | Mittel | Einfach |
Der wahre Unterschied
MailerLite has a free plan; Drip doesn't. Budget-conscious? That's your answer.
Drip stands out with E-commerce focused automations and Revenue attribution. MailerLite counters with Drag-and-drop editor and Website and blog builder.
Drip's Achilles heel: no free plan and starts at $39/mo — expensive for small stores that are just getting started. MailerLite's: advanced segmentation and reporting lag behind activecampaign — not built for complex marketing ops. Pick whichever weakness you can live with.
Fazit
If you value e-commerce focused automations and e-commerce-brands, die e-mail-automation mit, go with Drip. If creator und kleine unternehmen, matters more, MailerLite is your pick. Neither is a bad choice — but one will fit your workflow better.