Brevo vs ConvertKit — Wer gewinnt?
Wähle Brevo, wenn: Unternehmen, die E-Mail-, SMS- und WhatsApp-Marketing auf einer bezahlbaren Plattform wollen
Wähle ConvertKit, wenn: Creator, Blogger und Newsletter-Autoren, die einfache Automation wollen, die einfach funktioniert
Unsere Einschätzung: Brevo for simplicity, ConvertKit for power users.
| Brevo | ConvertKit | |
|---|---|---|
| Preise | Free with 300 emails/day | Starter $25/mo (20K emails) | Free up to 10,000 subscribers (limited features) | Creator $25/mo (300 subs) |
| Funktionen | Email and SMS marketing, Marketing automation, Transactional emails, CRM included, WhatsApp campaigns | Visual automation builder, Subscriber tagging, Landing pages and forms, Creator Network for growth, Digital product sales |
| Am besten für | Businesses that want email, SMS, and WhatsApp marketing in one affordable platform | Creators, bloggers, and newsletter writers who want simple automation that just works |
| Lernkurve | Mittel | Einfach |
Der wahre Unterschied
Both offer free tiers, so the real question is what you get when you start paying.
Brevo stands out with Email and SMS marketing and Marketing automation. ConvertKit counters with Visual automation builder and Subscriber tagging.
Brevo's Achilles heel: email builder is clunky compared to mailchimp — templates feel dated and the drag-and-drop editor has quirks. ConvertKit's: email template design is intentionally minimal — if you want pixel-perfect branded emails, look elsewhere. Pick whichever weakness you can live with.
Fazit
If you value email and sms marketing and unternehmen, die e-mail-, sms-, go with Brevo. If creator, blogger und newsletter-autoren, matters more, ConvertKit is your pick. Neither is a bad choice — but one will fit your workflow better.