Beehiiv vs Drip — Wer gewinnt?
Wähle Beehiiv, wenn: Newsletter-Creator, die ab Tag 1 monetarisieren wollen — mit eingebauten Ads und Referral-Programmen
Wähle Drip, wenn: E-Commerce-Brands, die E-Mail-Automation mit Laser-Fokus auf Wiederkäufe und Umsatz wollen
Unsere Einschätzung: Beehiiv is easier to pick up, but Drip is more powerful long-term.
| Beehiiv | Drip | |
|---|---|---|
| Preise | Free for up to 2,500 subscribers | Scale $39/mo | $39/mo (up to 2,500 contacts) |
| Funktionen | Newsletter-first platform, Built-in ad network, Referral program engine, Website and landing pages, Advanced analytics and UTM tracking | E-commerce focused automations, Revenue attribution, Behavior-based segmentation, Visual workflow builder, Shopify and WooCommerce integrations |
| Am besten für | Newsletter creators who want to monetize from day one with built-in ads and referral programs | E-commerce brands that want email automation laser-focused on driving repeat purchases and revenue |
| Lernkurve | Einfach | Mittel |
Der wahre Unterschied
Beehiiv offers a free tier while Drip doesn't — that matters if you're bootstrapping.
Beehiiv stands out with Newsletter-first platform and Built-in ad network. Drip counters with E-commerce focused automations and Revenue attribution.
Beehiiv's Achilles heel: focused on newsletters only — if you need full marketing automation or e-commerce flows, look elsewhere. Drip's: no free plan and starts at $39/mo — expensive for small stores that are just getting started. Pick whichever weakness you can live with.
Fazit
If you value newsletter-first platform and newsletter-creator, die ab tag, go with Beehiiv. If e-commerce-brands, die e-mail-automation mit matters more, Drip is your pick. Neither is a bad choice — but one will fit your workflow better.