Beste CRM für Startups in 2026

Top-Empfehlung

HubSpotHubSpots kostenloses CRM ist der Startup-Cheatcode. Starte bei null Kosten, und wenn du Funding raisest, sind die Growth-Tools bereits da.

Preis: Free / $15/mo (Starter)

Top-Empfehlung
1

HubSpot

Free / $15/mo (Starter)

Free CRM that grows with you to IPO

Warum es passt

Start free with unlimited users, then add marketing and sales hubs as revenue grows without migrating data

K.O.-Kriterium

Enterprise tiers are eye-wateringly expensive and contracts are annual

2

Pipedrive

$14/user/mo

Sales-first CRM that drives revenue

Warum es passt

Activity-based selling methodology keeps small sales teams focused on actions that close deals, not admin work

K.O.-Kriterium

Marketing features are basic compared to HubSpot

3

Close

$29/user/mo

Built-in calling and email for outbound teams

Warum es passt

Native calling, SMS, and email sequencing mean your SDRs never need to leave the CRM to prospect

K.O.-Kriterium

No free plan and the price adds up fast for early-stage teams

4

Freshsales

Free / $9/user/mo

AI scoring at startup-friendly prices

Warum es passt

Freddy AI scores leads automatically so your small team focuses on prospects most likely to convert

K.O.-Kriterium

Less mature ecosystem and fewer integrations than HubSpot

5

Zoho CRM

Free (3 users) / $14/user/mo

Affordable all-in-one for bootstrapped teams

Warum es passt

Full CRM plus Zoho One gives you 45+ business apps at a fraction of competitor pricing

K.O.-Kriterium

UI feels dated and onboarding is rough without a dedicated admin

Unsere Bewertungskriterien

  • Der kostenlose Plan unterstuetzt unbegrenzte User und bis zu 1 Million Kontakte ohne Zeitlimit
  • Importiere Kontakte, richte Deal-Stages ein und starte das Tracking in unter 30 Minuten
  • Marketing Hub und Sales Hub teilen sich dieselbe Datenbank, sodass Leads nahtlos von der Website bis zum Abschluss fliessen

Finger weg

SalesforceRequires a dedicated admin and $25k+ annual commitment before you even start
CopperGoogle Workspace-only and lacks the automation depth startups need as they scale

Häufig gestellte Fragen

CRM — Alle ansehen